SSL Certificates Explained for Non-Technical Business Owners
No jargon, no acronyms. Here's what SSL certificates actually are, why your business needs one, and what happens if yours lapses — in plain English.
A complete walkthrough for setting up SSL certificate monitoring — from choosing a tool to configuring alerts for your whole team.
By CertGuard Team
Setting up SSL monitoring takes less than 5 minutes and eliminates one of the most preventable causes of website downtime. This guide walks through the full process — from choosing a monitoring approach to setting up team alerts.
Before setting up monitoring, make a list of everything that needs to be monitored:
Websites
Other services
It's common to discover 3–4 certificates you didn't know you were responsible for. Find them now rather than during an outage.
Tools like CertGuard check your certificates on a schedule and alert you before expiry. Setup is 2 minutes per domain, no technical access to your server required.
Best for: Most businesses. Requires no technical knowledge.
If you manage your own servers, you can write a shell script that checks certificates and emails you:
#!/bin/bash
# Linux only — macOS uses BSD date and requires a different date parsing command
DOMAIN="example.com.au"
DAYS_WARN=30
EXPIRY=$(echo | openssl s_client -connect $DOMAIN:443 -servername $DOMAIN 2>/dev/null \
| openssl x509 -noout -enddate 2>/dev/null \
| cut -d= -f2)
EXPIRY_SECONDS=$(date -d "$EXPIRY" +%s)
NOW_SECONDS=$(date +%s)
DAYS_LEFT=$(( ($EXPIRY_SECONDS - $NOW_SECONDS) / 86400 ))
if [ $DAYS_LEFT -le $DAYS_WARN ]; then
echo "WARNING: $DOMAIN certificate expires in $DAYS_LEFT days" \
| mail -s "SSL Expiry Warning" you@example.com.au
fi
Run this daily via cron. Requires server access and a working mail server.
Best for: Developers who want full control.
Some hosting providers (WP Engine, Kinsta, cPanel-based hosts) manage and auto-renew SSL certificates — check your hosting dashboard to see if renewal notifications are included.
Best for: Businesses whose hosting provider already includes this.
yourdomain.com.au (no need for https://)You'll see your certificate's expiry date, issuer, and days remaining right away.
Repeat for each domain on your list. The free tier covers 3 domains. Pro ($9.99/month) covers up to 25.
Email alerts are set up automatically. For team alerting:
#infrastructure or #alerts)Now the whole team gets notified — not just whoever owns the email account.
Microsoft retired the legacy Office 365 Connectors feature for Teams in early 2025. The recommended approach is to use Workflows (Power Automate) to create an incoming webhook:
Alternatively, use the CertGuard webhook integration with your own Power Automate flow.
Don't trust a monitoring setup you haven't tested. Most monitoring tools have a "Send Test Alert" button — use it immediately after setup.
Verify:
Do this for each integration you've configured.
SSL expiry shouldn't be one person's responsibility — it should be the team's.
Use Slack/Teams channels rather than individual emails so alerts don't disappear when someone's on holiday.
Add a section to your team's runbook:
This prevents the "only one person knew the password" problem.
Set a calendar reminder for every 6 months to:
Team changes, new products, and infrastructure changes all create gaps. A regular audit catches them.
Monitoring only the apex domain
example.com.au and shop.example.com.au may have separate certificates. Monitor both.
Trusting auto-renewal without monitoring Let's Encrypt auto-renewal can fail silently (expired domain, wrong email, DNS issues). Monitoring catches this.
Using a personal email for alerts If you leave the company, the alerts go to your personal inbox. Use a shared inbox or team channel.
Setting alert thresholds too low A 3-day alert doesn't give you enough time if you're on leave. 30 days is the minimum recommended first alert.
Properly set up SSL monitoring looks like this:
Total setup time: 15–30 minutes. The cost of not doing it — certificate expiry, visitor loss, emergency renewals at 2am — is considerably higher.
CertGuard monitors your certificates automatically and alerts you before anything expires. Free for up to 3 domains.
Start Free →No jargon, no acronyms. Here's what SSL certificates actually are, why your business needs one, and what happens if yours lapses — in plain English.
ISO 27001 requires formal controls for cryptographic key and certificate management. Here's how to build an SSL certificate management program that satisfies auditors.
Comparing the top SSL monitoring tools available in Australia — features, pricing, and which one is right for your business size.